You really know when supply chains are disrupted when the poor people of Dijon can’t get their hands on any mustard. Yes that’s right, the French consume an estimated 1kg of mustard per person each year and the large majority of that is Dijon unsurprisingly. Now rules state that to be classified as Dijon it must be made from brown or black seeds – problem is that these are largely imported from Canada, some 80% of the 35k tonnes in fact. But Canada’s harvest was about half that last year which has led to empty shelfs, rationing to one jar per customer when they do get supply and cries of ‘sacré bleu’ from our Paris office.
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